Coulomb’s Law Essay

ABSTRACT Performing this experimentation will allow one to investigate the relationship quantitative relationship between the electrostatic force and the distance between charged objects. First a simply observation was made of the electrical forces on two pieces of tape taking note of their attraction and repulsion. This same phenomenon was observed in the experimentation of two charged spheres. Furthermore the we used this experimentation to determine the magnitude of the electrical force between charged objects through video analysis. Derived from our data we have resulted that the forced acting is dependent upon the distance for the forces to act at an exponential rate of .04microcoulombs. OBJECTIVE We will note coulombs law by observing examination of forces in static equilibrium to determine the magnitude of the electrical force between charged objects. PROCEDURE Using the Logger Pro we track the electrostatic force between two charged spheres and the magnitude generated by the repulsion. RESULTS Data was not signed but sent to Doctor Wijesinghe upon completion in lab with analysis of results found. Synopsis sent was agreed to by all lab members. DATA ANLYSIS From the data gather we seen that the force generated increases exponentially at rate of 0.04microcoulombs. The intial data was to dissect the distance the spheres moved due the forces acting upon them in by allowing X to be the hanging sphere and X2 to be the probing sphere in a distance field in of 1m. To calculate this value the following equations were used: Fe=Kq1xq2/r2 Abs(X)-Abs(X2)= CC Fe=mg sin∂ sin∂=x/l Fe=mgx/l DISCUSSION The force will be dependent upon the sizes of the charges, and their separation. In fact the force follows an inverse square law, and is very similar in form to Newton’s Law of Universal Gravitation. It is known as Coulomb’s law. The form is exactly the same as Newton’s law of universal gravitation; in particular, it is an inverse-square law. This force can be attractive or repulsive. The magnitude of the force can be calculated by this equation, and the direction should be obvious from the signs of the interacting charges. (Actually, if you include the signs of the charges in the equation, then whenever you get a negative answer for the force, there is an attraction, whereas a positive answer indicates repulsion).Although the law is formulated for point charges, it works equally well for spherically symmetric charge distributions. In the case of a sphere of charge, calculations are done assuming all the charge is at the centre of the sphere. In all realistic cases, the electric force between 2 charges objects absolutely dwarfs the gravitational force between them.

Museum Visit

The museum was a safe haven for housing art and historical facts of the many cultures all round the world. The Creation Stories at the Michael Carols Museum were fascinating and interesting. My favorite was the â€Å"God Spoke the Earth: Stories of Genesis in Prints and Drawings†. The exhibition was narratives from the book of Genesis. Marc Chloral born in 1889 was a F-ranch artist who traveled to Palestine after a 1930. His work was to illustrate stories from the Old Testament. His Jewish heritage lined up with his immediate connection to the Holy Land.There were many in the Holy Land that spoke his native Yiddish and Russian. His lithograph, The Bible II, found in his 2nd series was an expression to accentuate a narrative to the creation story. The painting was that of blues, grays and subtle yellows that evoked the sense of light, water, earth and life emerging but of the firmament. Chloral depicts Adam pulling the forbidden fruit rather than Eve. His painting put emphasis into the virtues of womanhood and female figures. The female images appear in almost every image of the painting.At this time was Chloral's first exploration into art in a Biblical expression, Hitler came to power over Germany. The Nazi party opposed the work of Chloral and deemed it as a threat to the Western violation. Chloral had a lot at stake being an artist from France exploring Jewish theories. Due to the disapproval, Chloral had to flee to the United States and by the help of an American journalist; he was able to obtain forged Visas to make the journey to the United States. John Waddled Barnes, American artist, born in 1921 and deceased in 2008.His illustrations were in pen and ink wash. His artwork was of the story of Joseph. The art on display was his pieces that reflected the different pieces of Josephs story such as; Jacob interprets the moon devoting son, Joseph, Jacob consoles Rachel, Joseph awake after wedding night, Joseph tries on the coat, Joseph tells dream, Jose ph sojourn in the well, Traveling merchants rescue Joseph, Joseph before the Sphinx, The ladies party, Joseph feels from Potash's wife, Joseph interprets the dream, Meeting of Jacob and Joseph in Egypt. The artwork is beautiful with dark and light colors.The paintings are like sketching that have expressions very felt by the viewer. â€Å"Birth of Cain† was an engraving piece of art by a Dutch artist, Adrian Collars (1560-?1618). This artwork was at a time were the Protestant Reform in North Europe was occurring. The Council of Trend convened between 1545-?1563 in discussing the reform of the Catholic Church. The key topic was on sacred images being permissible only if it didn't mislead or corrupt the viewer. In an order for an imagery to be accepted it should encourage the viewer devotion in connection to scripture.The scenes of Genesis depicted a hard life of God's creations Adam and Eve. The art was to allow the viewer to experience the agony and hardship that Adam and Eve endured outside of paradise. This reflected God's punishment which was painful birth, short life spent in a dangerous and inhospitable land. The ewer was also made aware of the first time an act of violence and malice in the story of Able being murdered by his own brother Cain. Collars wanted the viewer to mediate and have a sense of responsibility and loss that Adam and Eve felt as a result of sin.John Martin (1789-?1854) fourth series print, Adam and Eve hearing the Judgment of the Almighty, was a Mezzanine from 1831. Martin took a series of prints illustrated from the Bible in an effort to repeat the series from that of John Million's Paradise Lost. Adam and Eve were rebuked by God represented by rays of light shining from trees at the right: Have you eaten from the tree of which commanded you not to eat? † (Gene. 1) The Seated Buddha of India Peak period was in black stone. It represented touching the earth calling upon the earth goddess as witness to his ability to attai n enlightenment.The tree above his halo is a branch of the Booth tree under which he has reached the final stage of spiritual advancement. His throne is a typical lion's throne which reflects two lions and an elephant at the base. The Egyptian coffin lid was beautifully detailed. It was from the Egyptian dynasty of 1190- 1075 BC- The coffin was of wood, geese, pigment bronze, calcite (Egyptian alabaster). This was uniquely carved. The artist was very artistic in all aspects of the facial features and the perfect carved hands.Tablet with an account Of a Deluge was from the late Babylonian period of 1699-?1600 BC, Nipper Mesopotamia, of clay. The lower portion of the fragment of the clay tablet was written in Sumerian cruciform script and it relates to a tale of flood that destroyed mankind and it's parallel to the story of Noah in the Bible. I found it fascinating that it reads; â€Å"A flood will I send which will affect all mankind at once. But seek the deliverance before the floo d breaks forth for over all living beings. However, many there are will I bring annihilation, destruction and ruin.

Bullying The Causes And Effects Of Cyberbullying

Cyberbullying is usually between a few students that are in the same class or even in the same age group. A lot of people think they know what cyberbullying and bullying is but they are not the same. Cyberbullying can affect a kid as much as physical bullying. Cyberbullying has been proven to affect one out of every three children. There are seven or more different ways a person can be cyberbullied. It can lead to person a harming themselves or others being harmed. Cyberbullying has been proven to be a cause of suicide. It affects many people and it can be prevented. ( Breguet page #) Cyberbullying starts online but a lot of people think that it is just an online problem that is occurring. Cyberbullying can happen either at school or in†¦show more content†¦People should be able to post a picture without having to worry about what people are going to think or say. Social media should be a place for people to be real and authentic. With that being said social media can lead to users having low self esteem. ( Cyberbullying) The main cause of cyberbullying and bullying is because of the so called â€Å"popular† people. â€Å"Popular† teens are often some of the most hurtful people. They think that saying hurtful things helps them fit in. The less popular people feel that they need to bully to make themselves fit in. No matter if a person are popular or not so popular, it is not a good thing to cyberbully. The two main types of cyberbullying are cyber threats and cyberstalking. Cyber threats are threats of violence against a person online. Cyberthreats also break down into two other kinds of threats. Direct threats are having the idea to hurt someone or even themselves. An indirect threat is when a person is thinking about suicide. Cyber stalking is getting into someone’s privacy through electronics. Cyber stalking can also lead to someone watching the person online or even stalking them in person. (Breguet page # 8) There are two types of people who bully and cyberbully. There are the ones who are called socially inactive people and socially active people. The reason why socially inactive people allow being bullied or cyberbullied is because they want a chance to fit in. To showShow MoreRelatedBullying : The Causes And Effects Of Cyberbullying1106 Words   |  5 PagesCyberbullying is bullying that takes place over digital devices such as cell phones, computers, and tablets . It can include sharing personal or private information about someone else causing embarrassment or humiliation, sometimes crossing the line into unlawful or criminal behavior. The effects of cyberbullying can be alarming, but they are clear when discussing the coinciding of actual physical bullying, poor academic performance, high rates of depression and other emotions, and even suicidal behaviorRead MoreBullying : The Causes And Effects Of Cyberbullying1060 Words   |  5 PagesBullying by electric forms of contact, better known as cyberbullying, has become an epidemic throughout the world in the last few years. While those affected may not be harmed physically, mentally and emotionally they are tortured and some never recover. For youths who have been cyberbullied, it is reported that they have a higher chance of anxiety and also depression. They are also more likely to have problems in their personal lives and in school. Those affected can have thoughts that lead themRead More Does Cyberbullying Have The Same Negative Effects On Traditional Bullying? Essay1613 Words   |  7 PagesLiterature Research Question Does cyberbullying have the same negative effects as traditional bullying? Thesis Statement Cyber Bullying has the same negative effects as Traditional Bullying. Introduction The goal of the research reports is to compare and contrast the effects of cyberbullying against those of traditional bullying. The research finds that cyberbullying does have the same effect as traditional bullying, but to a greater extent. ReviewingRead MoreCyberbullying through Social Media and the Internet1134 Words   |  4 PagesCyberbullying has become extremely detrimental as social media and the internet have become more and more popular. People use the internet to viciously attack others from behind a screen. They sometimes even do it anonymously which can be more hurtful for the victims who do not know who their attacker is. Bullies often consider cyberbullying to be harmless and don’t realize that they can still get caught. 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Cyberbullying happens when kids bully each other through electronicRead MoreEssay on Effects of Bullying 1232 Words   |  5 Pages Bullying is a terrible and dangerous activity that occurs in numerous places, such as schools, workplaces, and even homes. According to a study conducted in 2010, â€Å"about one in seven students in grades kindergarten through 12th grade is either a bully or has been a victim of bullying† (â€Å"Bullying Statistics†). Bullying can be performed by a student, co-worker, or even a parent. There are many classifications of bullying, each with their own causes, such as a lack of parental guidance, low self esteemRead MoreCyberbullying Is Growing At An Alarming Rate1222 Words   |  5 Pages Cyberbullying is growing at an alarming rate. In fact, it has grown 79% since 2012, because of the rise of social media. Everyday, more and more people are connecting to Facebook, Twitter, Instagram, Snapchat and other social media sites. These social media sites allow us to interact with friends and family, by sharing images, memes, post or sending direct messages to one another regardless of where you are at. However, with the large rapid growth of these social media sites, there is a growingRead MoreHurt, Pain, Physical And Mental Distraught Are Just A Few1597 Words   |  7 Pagesfew words that victims of cyberbullying will describe how they felt. 52% of students in America are being cyberbullied, which is half of the American students. This can lead to loss of self-esteem, feelings of shame and anxiety, difficulty in learning, emotional and physical harm, and suicide. Cyberbullying is a huge problem in our society today. Cyberbullying is taking advantage of our free speech, bu t there are many solutions to stop it in our society. Cyberbullying is using technology to harass

Cognitive Development And Erikson s Stages Of Human...

For the second assignment I chose option two: psychology your way. During this quarter we learned about different theories like, Piaget s theory of the 5 stages of cognitive development and Erikson s stages of human development. I wanted to show how we learn, and behave differently at different ages. For a few years now, I ve been helping teach dance classes at my studio, and I thought that showing how we teach different age levels would be a good way to tie dance and psychology together. Because there are so many styles of dance I chose to only look at one style. For this assignment I chose to look at all levels of ballet classes, from ages 3-18. The reason why I chose ballet is because, there are major differences between how we teach a beginner level class starting at a young age, and an advanced level class. To clearly show the different teaching methods, I picked a number of classes, covering every level my studio offers. After, I asked permission to film and observe each of the se classes. Over the period of one week, I filmed each class and carefully observed how each class was taught. Some of the things I payed close attention to were things like: the duration of each class, what moves were taught/how they were taught, and how the teacher spoke to the students. Starting with a class of 3-4 year olds, I noticed that we use a lot of fun music and props. We use a lot of props like, hula hoops and pool noodles to help teach the kids things like, leaps and à ©chappà ©Show MoreRelatedThe Theory Of Human Development1060 Words   |  5 PagesTheories of human development deliver a framework to deliberate human growth, development, and learning. Understanding the theories can deliver useful contents into individuals and society a set of principles and concepts that describe life span development. Development perspectives are the psychoanalytic theory, behavior theory, humanistic approach and cognitive theory. 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First being the Psychoanalytic Theory, and the Cognitive Theory. Within these two types of theories there are several psychologists that have their own theory of development. After exploring these different theories I will then share my opinion on which theory I believe to be more accurate. By definition the Psychoanalytic Theory describes development as a primarily unconscious and heavily coloredRead MoreEarly Life Experiences Impact The Person Across Their Lifespan930 Words   |  4 Pagesin the Jane Piaget theory ‘Stages of cognitive development’ (1936) and Erik Erikson theory ‘Psychosocial stages’ (1950). Piaget argued that children develop knowledge by constructing their experience and observe with their own ideas about how the thing works.(Burton, L.J., Westen, d. Kowalski, R.M. 2015) He developed 4 stages of his theory: Sensorimotor Stage, Preoperational Stage, Concrete Operational Stage and Formal Operational Stage. 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The Upside to Argumentative Essay Topics and Examples

The Upside to Argumentative Essay Topics and Examples Your introductory paragraph ought to be clear and concise just enjoy the example. Thus, it's important to read corresponding formatting guide. As you'll be going through the examples of the argumentative essay topics, you will observe that a particular structure is present in the majority of them. Formatting is among the steps on the best way to your preferred grade. There are lots of aspects about a sport that may be argued in an essay. If you're new to writing argumentative essays, there are a couple of important factors which you can learn that could help you compose a superior argumentative essay. The very best idea is to pick essay topics that genuinely matter to you. Recent argumentative essay topics that are related to society is going to do. An argumentative essay requires you to choose a topic and have a position on it. It is a particular type of academic writing. Every argumentative essay should depend on a topic that may be debated. Choosing Good Argumentative Essay Topics and Examples Remember you may make funny argumentative essays if you do a few things. Your readers want to observe the entire picture, and that's what you should concentrate on. It is very important to get started with demonstrating the principal idea of the entire piece so you and your readers are going to be on the exact page. In instances when you get to pick the topic for an argumentative essay, you need to be wise and locate a title that will intrigue a reader. It is impossible to produce a true friend online. For instance, you can write about something that personally affects you or somebody you know. The first thing you're likely to have to do is to pick a topic that has more than one clear side. When you're picking your topic, remember that it's much simpler to write about something which you currently have interest ineven in case you don't know a great deal about it. What's Actually Happening with Argumentative Essay Topics and Examples When it has to do with writing an argumentative essay, the main matter to do is to select a topic and an argument you can really get behind. You first have to choose a good topic with an argument, credible information to back up your viewpoint, a good stance on your side, and a superb counter-argument to assist you sound less biased. You'll wind up lost without having the capability to make an argument and develop it correctly. Many people have the inclination to compose weak arguments since the y don't know how to compose a compelling argument. The Hidden Truth on Argumentative Essay Topics and Examples Remember an argumentative essay is based more on facts rather than emotion. Argumentative essay topics are so important since they are debatableand it's critical to at all times be critically contemplating the world around us. The ideal thing about an argumentative essay which contains social issues is that you could describe your own personal experience on the case of the real-life case. In reality, all of the argumentative essays follow one of the five common models which may help you with the building of the principal essay question and how you support your claims. The Birth of Argumentative Essay Topics and Examples You may continue to keep your argumentative essays for your upcoming job portfolio in case they're highly graded. Our writers use their abilities and abilities to meet the requirements and necessities of our customers. Simply, you ought to endeavor to make them interested in furthering their discussion by themselves even once they are finished with the reading the writing. The dearth of great support sources will end in a decrease grade. Argumentative essay is about arguing and debating on a subject, which is debatable. You are able to pick topics from several lists of ready themes. Popular topics are simpler to write about since there are a lot of sources to strengthen your statement, but from a reader's point of view, a favorite essay topic isn't exactly beneficial. You don't need to find super technical with legal argumentative essays, but don't forget to do your homework on what the recent laws about your preferred topic actually say. Even whenever you're stating your perspective, make sure you do not come off as biased. Around the world, immigration is a popular topic as countries suffer from war and financial disasters. You will have to back up your viewpoint with well-researched facts and data also. The Supreme Approach for Argumentative Essay Topics and Examples Argumentative writings is a particular sort of a paper. Your essay should consist of recent statistics and data from reliable sources. Without regard to the quantity or kind of research involved, argumentative essays must set a very clear thesis and follow sound reasoning. Generally, the argumentative essay has the identical outline as nearly all classic papers.

Global Economic Environment and Marketing for Bread Talk Group

Question: Discuss about theGlobal Economic Environment and Marketing for Bread Talk Group. Answer: Introduction The report focuses on the ways in which the changes within the global economy impacts upon the marketing strategies of the Bread Talk Group. The global economic environment has direct relationship with marketing since the global factors including the cultural or social factors, demographics, political factors and legal issues impacts the marketing procedure of the company (Terpstra, Foley Sarathy, 2012). The influence of this organizations present and future strategies for sustainable competitive advantage, branding and its segmentation process is also critically evaluated in this study. It has been well known fact that consumers play the vital role in the business as they are ones that influences the marketing strategies in business. Applying this same economic scenario, the potential affect of the enterprise marketing strategies on the customers decision making is also discussed in this report. In the last section, the Ansoff Matrix (within MARCO: PESTLE) is also explained in this study for evaluating the possible growth opportunities of the Bread Talk Group. The Ansoff matrix refers to the strategic planning tool, which provides the framework to facilitate the marketers as well as managers devise strategies for the future growth. Furthermore, the opportunities for growth within this enterprises MACRO environments are also highlighted in this report. About the Bread Talk Group The Bread Talk Group Limited is the multinational food and beverage enterprise that is headquartered in Singapore. This organization has organized its units of business based on goods and services. It has mainly three operational segments that involve- food court segment, restaurant segment and bakery segment. Their bakery segment is basically engaged in business of production as well as retailing of bakery and other confectionary products involving franchising (BreadTalk Group Home, 2018). The restaurant segment is mainly involved in business operation of food as well as drink outlets and eating restaurants. The food court segment is majorly involved in operation as well as management of the food courts. Its subsidiaries involve Bread Talk Pte Ltd that is a producer, baker and dealer in bread. Over the last few years, the Bread Talk Group has expanded increasingly to become distinguished household brand owner. The group basically operates in more than 850 bakeries and 26 globally a cclaimed restaurants across Singapore. Their vision is to institute this company as the brand and being reputed for innovative and trend setting producer of bread. Their main purpose is to establish this company as familiar brands globally (Kotler, 2015). This firm primarily concentrates on the customers preferences and their level of satisfaction. In fact, their main target markets are the high income or middle income people and young working group. The mina competitors of this enterprise are Four Leaves, My Bread and so on. One of the vital factors which differentiate this enterprise from other traditional bakeries is their meaningful and specific names to all types of bread. This strategy adopted by the company mainly attracts the younger generations the most. Over the years, this company has constructed universal reputation to provide renowned products as well as loftier service to their customers. At present, this firm has been trying to expand its business and also open more o utlets in the existing market. Additionally, they have been looking forward to broaden their commodity development practice and gratify the desires of their customers for improving their position in the market and attain larger market share. Competitive Advantage A firm can attain competitive advantage by offering their customers higher value as compared to the rivalries such as- offering discount or low price product and providing good quality products. Creating competitive advantage is one of the most vital goals of Bread Talk Group as it permits it to attain higher returns for their shareholders (Wagner III Hollenbeck, 2014). Bread Talk Group uses three strategies for gaining competitive advantage over the competitors, which includes- differentiation strategy, focus approach and cost leadership approach. Their differentiation strategy involves production of good quality products, innovation of new products, innovation in food culture and price differentiation approach. This companys focused approach involves acquiring as well as holding of intellectual property rights. In addition, this approach also helps them to narrow their product lines and customer segments. Their cost leadership approach involves manufacturing of products at low cos t by adopting new technologies. Furthermore, adoption of these strategies through which this enterprise attains competitive advantage is explained below: Quality of product- Controlling quality of the products is the major priority of Bread Talk Group. Their RD( research and development) team tries to innovate new products by blending local culture with good quality ingredients. They mainly strategizes to source globally for selecting natural ingredients, which are further prepared from raw state to create fillings of the bread. The manufactured products are further checked as well as qualified by the food technologists. This however ensures them greater control on food quality of finished products. In fact, their breads are also baked fresh at every outlet in regular basis and is then packed as well as indicated with best before date. Thus, adoption of this strategy for producing quality products helps to satisfy their customers and attain their trust. Price leadership- As the standard of living of the individuals is increasing at the present years and economic environment becoming better relative to last years, this organization has adopted price differentiation strategy in marketing their products. The prices of their bakery products are near about 20-25% more expensive in comparison with other traditional bakeries. However, high product price level helps the marketing manager to focus on the main source of custome (BreadTalk Group - Our Strategy. 2018)r. Their main strategy is to have stable customer base rather than having huge one. Therefore, setting the product price higher than other bakery enterprise, stable customer base helps them to attain higher revenue. Thus, this price differentiation strategy facilitates Bread Talk group to attain leadership in price. Integration of new technology-This enterprise has embarked into new technologies and few initiatives of digital transformations for increasing productivity and reducing wastage of food. This mainly involves roll out of e- production and e- scheduling, which in turn improves total productivity by near about 3% and also reduce total wastage by about 20%. As a result, the total cost of manufacturing the product also reduces and thus this benefits the enterprise to maximize profit. Moreover, integration of modern technologies aids the company to deliver innovative goods development efforts at low cost (Musso, 2010). Furthermore, it also facilitates this enterprise to package the product in creative way. Thus, implementation of this strategy helps this enterprise to attract more customers and gain competitive advantage over their rivalries. Intellectual property- This is mainly considered as the assets of the company, which are mainly divided into two types- physical and intangible assets. Protection of Intellectual property is vital for the business to foster innovation. The businesses as well as individuals cannot attain full advantage of their inventions without shielding of the ideas (De Beer, Fu Wunsch-Vincent, 2013). The three methods by which this company protects the intellectual property are patents, copyrights and. Bread Talk Group engages with Star Food Pte, BTG Vault Pte Ltrd and Inc Pte ltd for acquiring as well as holding their intellectual property rights. The strategies as well as actions adopted by this company for gaining competitive advantage have been sustainable. Hence helps them to acquire perceived benefit from these strategies. Market Segmentation Process Market segmentation refers to the procedure of classifying broad customers or the business market, generally comprising of potential customers and sub-groups of these customers depending on some kind of shared features (Weinstein, 2013). This has huge significance in the business as it helps to exactly reach the customers with particular requirements and wants. This process also helps the company to develop niche strategies and stimulate innovation. Moreover, it also aids to build sustainable relationship with their customers and communicate in better way. The market segmentation of Bread Talk basically consists of up-scale suburb consumers. They mainly targets young generations, working experts and high income households. By increasing accessibility of market, they try to concentrate on their target customers. Bread Talk Group market is generally segmented into different categories, which includes- behavioral, psychographic, behavioral and geographical differences. Behavioral- Presently, the demand in Asian market is mainly based on both freshness and quality of product. In response to this, this enterprise has adopted effectual marketing behavioral act. In fact, the product quality is thereby highly administered by this company before delivering it to the customers (McDonald Dunbar, 2012). In addition, another behavioral practice adopted by this enterprise is inspiration of consumer senses. However, by adopting this strategy all the commodities supplied comes in attractive packages. Geographical differences- This Company adjust their commodities according to culture in response to different locations. Furthermore, they also provides mixture of western as well as Asian tastes, which in turn results to near about 150 varied products. They are controlling all these variables for satisfying the desires and needs of their customers in different locations. However, they are aiming to gain large number of customers through this market segmentation process. Demographic-This enterprise is rapidly expanding its network of franchise over the years. While serving all population of the Asian countries, this organization forges partnership with several nations such as Thailand, Bahrain, Hong Kong, Kuwait etc. Furthermore, the demography has also been intended to Mynamar, Sri Lanka, Qatar and so on. Psychographic- This enterprise has been supplying exceptional products around Asian market and thus making it reputed brand. They focus on producing the product with high quality and attractive packaging. This segmentation strategy helps them to abstract the whole market in line with their business (Wedel Kamakura, 2012). They aim to create more than 500 outlets for expanding the business in the global market. Apart from this, they also concentrate on launching more brands such as The Icing Room, Bread Society. In contrast to this, they also offer several launch specials on Bread Talk Stores. As this enterprise is health oriented, they forms iPad apps for enabling the customers purchase coupons. Additionally, they also redeem this by exchanging their product, which in turn attracts large number of customers. Consumer Decision making As the marketer plays a vital role in selling the products in the marketplace, it is necessary for them to have knowledge regarding how their customers make purchasing decision. The consumer decision making procedure thereby explains five stages through which they make decision regarding purchase of product. The five stages are discussed below: Need Recognition- The consumers decision making procedure starts with the need recognition. In this stage, the marketer first recognizes the requirement of customers and thereby manufactures product accordingly for satisfying them (Sekhon, 2015). Bread Talk group first recognizes the varied needs as well as changing preferences of their customers and then produces varieties of breads, cakes according to their taste. Besides this, they are constantly innovating new products for satisfying their consumers changing preferences and tastes. Additionally, they introduce more than 10 products every four months for increasing the purchasing options of consumers. Search of information-At this stage, customers gather information regarding the quality of product either though advertisements, sellers, dealers and close relatives. Based on this information, the customers make the decision of buying the products. Bread Talk Groups being a renowned bakery company, the information about their products becomes easily available in internet, magazines etc. This in turn helps the customers make decision regarding purchasing of goods. Assessment of alternatives purchase- After acquiring the knowledge about the goods, the customers evaluates different alternative products based on their needs, quality, price and other features. As the products of Bread Talk are higher than their competitors, the consumers sometimes evaluate other companys products based on their needs. In some cases, the customers switch over to other companys product, which in turn affects the profit margin of Bread Talk Group (Breadtalk Marketing Plan 2018). Buying decision-In this stage, the customers buys the suitable product after assessing the alternative products. But in some instances, the customers also postpone their buying decision owing to some reasons. In this situation, the marketers analyze this reason and try to solve it by providing proper information to their customers and giving assurance regarding product quality. The marketers of Bread Talk Group analyze their target customers behavior before giving them proper information about the product or changing its features accordingly. Recent facts reflects that this strategy adopted by this enterprise marketers leads to increase in their product sales. Post purchase behavior-This stage reflects whether the customers are satisfied with the companys product. This however influences the sales and reputation of the company. The customers of Bread Talk Group are usually satisfied with their products because of its good quality. In case, if the customers become dissatisfied with their products, their marketers tries to change the packaging of the product and adopts different method of marketing it. Ansoffs Matrix (within MARCO: PESTLE) Ansoff matrix is basically a communication tool that facilitates to overview possible growth strategies for the enterprise. The four growth strategies of Ansoff matrix is explained below: Market Penetration-This strategy is adopted by the enterprise when existing product requires growth strategy within the market. As the intention of Bread Talk Group is to improve their brand image and attain good reputation in the market, they have started innovating new products and their packaging style (Ansoff Matrix, 2018). In addition, they have also adopted new promotional method for providing more information about the product in order to increase sales. Market Development-This strategy is mainly adopted when the company targets new market with their existing products (West, Ford Ibrahim, 2015). Bread Talk Groups strategizes to launch their existing products in new market and to new customer base. This helps them to expand their brand in global market. Product development-This strategy is required when the enterprise has good consumer base and thus the existing products market reached saturation point. Bread Talk groups launches global store concept by incorporating baking artistry, natural ingredients and emerging technology for aiming to deliver efforts of innovative product development (Wheelwright Clark, 2012). Diversification-This strategy is used when the commodity is being launched in new market. Although it is a risky strategy, it helps to gain competitive advantage over their rivalries. Backward integration-Bread Talk pursues backward integration strategy for improving efficiency as well as cost savings. They strategize to lower production cost for enhancing profit margin. Forward integration- This strategy involves expansion of business activities globally. In order to expand the business, Bread Talk is opening new outlets across the global market. Related integration- This strategy is adopted when the several products becomes related to each other. Bread Talk tries to differentiate the packaging of product in case it is related to each other. Unrelated integration-This diversification refers to the form in which the organization adds unrelated commodity lines and then penetrates into new market. Bread Talk innovates new product and services before penetrating into new market. Conclusion From the above study, it can be concluded that Bread Talk marketing strategies has been effective as it increases their sales growth over the years. Although the strategies adopted by them has been effective, the present revenue of this enterprise highlights that the company is facing difficulty in maintaining good position in the market owing to some of their declining products. However, it is recommended that the company must focus on few areas in marketing process for enhancing sales growth. These areas includes- advertisement through social media, banner etc, positive business environment for customers and increment of total outlets. Moreover, the Ansoff matrix reflects that this company has possibility of expanding and growing in future. References Ansoff Matrix - Learn Everything About Ansoff Matrix Models. (2018).Smartdraw.com. Retrieved 11 April 2018, from https://www.smartdraw.com/ansoff-matrix/ BreadTalk Group - Home. (2018).Breadtalk.com. Retrieved 11 April 2018, from https://www.breadtalk.com/en/ BreadTalk Group - Our Strategy. (2018).Breadtalk.com. Retrieved 11 April 2018, from https://www.breadtalk.com/en/strategy/ Breadtalk Marketing Plan. (2018).Myassignmenthelp.com. Retrieved 11 April 2018, from https://myassignmenthelp.com/free-samples/breadtalk-marketing-plan De Beer, J., Fu, K., Wunsch-Vincent, S. (2013). The informal economy, innovation and intellectual property-Concepts, metrics and policy considerations. De Mooij, M. (2013).Global marketing and advertising: Understanding cultural paradoxes. Sage Publications. Doyle, P., Bridgewater, S. (2012).Innovation in marketing. Routledge. Gillespie, K., Riddle, L. (2015).Global marketing. Routledge. Hussain, S., Khattak, J., Rizwan, A., Latif, M. A. (2013). ANSOFF matrix, environment, and growth-an interactive triangle.Management and Administrative Sciences Review,2(2), 196-206. Keegan, W. J., Green, M. C. (2015).Global marketing. Upper Saddle River, NJ: Pearson. Kotler, P. (2015).Framework for marketing management. Pearson Education India. McDonald, M., Dunbar, I. (2012).Market segmentation: How to do it and how to profit from it. John Wiley Sons. Musso, F. (2010). Innovation in marketing channels: Relationships, technology, channel structure. Sekhon, Y. K. (2015). Ethnic consumer decision making.The Routledge Companion to Ethnic Marketing, 211. Terpstra, V., Foley, J., Sarathy, R. (2012).International marketing. Naper Press. Wagner III, J. A., Hollenbeck, J. R. (2014).Organizational behavior: Securing competitive advantage. Routledge. Wedel, M., Kamakura, W. A. (2012).Market segmentation: Conceptual and methodological foundations(Vol. 8). Springer Science Business Me Weinstein, A. (2013).Handbook of market segmentation: Strategic targeting for business and technology firms. Routledge. West, D. C., Ford, J., Ibrahim, E. (2015).Strategic marketing: creating competitive advantage. Oxford University Press, USA. Wheelwright, S. C., Clark, K. B. (2012).Revolutionizing product development: quantum leaps in speed, efficiency, and quality. Simon and Schuster.

Judas by Lady Gaga free essay sample

In the song â€Å"Judas† written by Lady Gaga, is a story of love. The theme of the song seems to be love sickness and obsession with a bad boy. The girl seems to have fallen for a boy who is against every moral that she has set for herself and for this reason she is having trouble living with herself, but is unsure of how to live without this boy. The girl is also betrayed over and over again and still forgives continuously. This song can be related to many of the relationships we see today. In the first real stanza of this song, the composer begins to make biblical connections. You can see this when she says: â€Å"When he comes to me I am ready/ I’ll wash his feet with my hair if he needs.† What most people don’t know is that this is referring to Luke, Chapter 7. We will write a custom essay sample on Judas by Lady Gaga or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page In the chapter, a woman who has sinned many times and that is looked down upon by many goes to Jesus’ feet and begs for forgiveness. The woman begins to cry, her tears wet his feet, she then wipes his feet with her hair to dry them, she continues by kissing his feet and applying the ointment that she had. Jesus forgives the woman. In this song, she realizes that she will need to beg for forgiveness and â€Å"wash his feet with her hair if he needs† but she will still do what is wrong, even though she knows it’s wrong. In the next line she says, â€Å"Forgive him when his tongue lies through his brain. Even after three times he betrays me.† In these lines, you can see the story of betrayal. The next biblical connection is made in that when Judas is asked if he knows Jesus he replies that he doesn’t, he does this three times. The third time that Jesus is denied, a crow calls. The chorus gives what I believe to be a better definition of the song meaning. â€Å"I’m just a Holy Fool, oh baby he’s so cruel/ But I’m still in love with Judas, baby/ I’m just a Holy Fool, oh baby he’s so cruel/ But I’m still in love with Judas, baby.† In the chorus, she talks about how much she is in love with â€Å"Judas† and how she knows she is wrong, therefore, she is calling herself a â€Å"Holy Fool†. She feels like her lover is being cruel to her, but really all he is doing is being himself. It is just â€Å"Judas† nature to be the way his is. The girl knows this but she can’t help but loving him and for this reason he is cruel. I believe the definition of this song is brought to life through these words. The girl continues loving the boy even though she knows it is wrong, we can see this in these lines.â€Å"I couldn’t love a man so purely/ Even prophets forgave his crooked way.† In these lines, you can also see that she is deeply in love, she is telling herself that if Jesus can forgive Judas, then she can forgive her lover too. There are two types of love in this song, the good kind that the girl wished for all her life and then the bad kind which she fell into with â€Å"Judas†. You can see the two types of love in these lines: I’ve learned love is like a brick you can/ Build a house or sink a dead body.† In these lines love that works is being compared with love that doesn’t. With love that works, you can build a house, or have a family and have a very happy, healthy, and for some people, exciting life. Love that doesn’t work can kill you, make you suicidal, or convince you to make bad decisions that you normally wouldn’t make if your mind wasn’t clouded with the â€Å"bad† love. The girl is willing to live with her decisions which leads us to the next lines. â€Å"In the most Biblical sense,/ I am beyond repentance/ Fame hooker, prostitute wench, vomits her mind.† In these lines, the girl is referring to herself as a prostitute and an overall person that she doesn’t want to be. The thought of forgiving herself is just not going to be an option to her, but she still knows she has to live with who she is because she cannot live without the person she is in love with. Here, the song adds what I believe to be new information. New information that suggests that the girl may have been in love with two men and is just arguing with herself on which man she wants to choose. One man being a bad boy (Judas) and the other being a good boy who is compared to Jesus. Something is pulling her away from the good boy even though she knows that should love him instead of the bad boy, Judas. You can see this when she says: â€Å"I wanna love you,/But something’s pulling me away from you/ Jesus is my virtue,/Judas is the demon I cling to/ I cling to.† It seems that she wants to choose what is right, which may be a good boy, but in the end, she knows that the bad boy is the only one who is right for her. In the end, she continues back to talking about herself and how she is upset with the choices she has made with her life, but there is nothing she can do because she is in love, you can see this again in these lines: â€Å"I’m just a Holy Fool, oh baby he’s so cruel/But I’m still in love with Judas, baby/ I’m just a Holy Fool, oh baby he’s so cruel/ But I’m still in love with Judas, baby.† When she moves back to these lines, this gives the overall effect that she is still deeply in love with the bad boy Judas and there is nothing she, or anyone else can do about it. This song shows not just the perfect side of love, it shows both sides of love. The song is a true definition falling in love, you are in so deep that you don’t seem to care if you are damaging yourself, your morals, or anything else in your life. Your whole life revolves around one person no matter how much you don’t want it to.